Tognana, a company specialized in table accessories and home decor, has commissioned a new flagship store in CityLife, Milan. The store features expansive, full-height display walls that merge aesthetics with functionality, setting the stage for a lively and dynamic concept where colors and display elements highlight the wide product range of the Treviso-based company.
The inspiration for the store's concept came from Tognana's innovative rebranding: an aspirational brand that celebrates the home as a vibrant and authentic space reflecting the personality of its inhabitants. The store replicates a welcoming and warm home atmosphere through engaging settings and captivating visual displays that lead customers to purchase.
